TOKYO -- Japanese carmakers Honda Motor and Nissan Motor -- and potentially Mitsubishi Motors -- have started merger talks, but data shows the three brands' market share currently lags rivals in Asia's key emerging markets.
Even with Mitsubishi's involvement, the entity would lag the top tier in each market

A merger of two of Japan's most celebrated automakers might not solve the brands' problems in key Asian market, not even if Mitsubishi Motors comes aboard. (Nikkei montage/Source photos by Hirofumi Yamamoto and AP)
TOKYO -- Japanese carmakers Honda Motor and Nissan Motor -- and potentially Mitsubishi Motors -- have started merger talks, but data shows the three brands' market share currently lags rivals in Asia's key emerging markets.