BANGKOK -- The market for pickup trucks in Thailand has fallen into the doldrums. Sales of pickups, known in the country as "people's cars," are dropping. Lenders are less free with money for car buyers as the monetary authorities seek to check rising household debt.
Automobiles
Isuzu struggling with shrinking Thai pickup truck market
Tighter financial conditions also chilling hot Chinese automakers
Ａn Isuzu Motors pickup truck rolls through Khlong Toei Market in Bangkok: Pickups are known as "people's cars" in Thailand due to their popularity. (Photo by Kenya Akama)
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