Mazda seeks startups, software engineers at new Tokyo hub

Automaker scouts personnel for electrification, developing auto software

20240216 Mazda Innovation Space Tokyo

Mazda Motor has moved to Tokyo's bustling Roppongi district to better appeal to software engineers and startup entrepreneurs. (Photo by Sayumi Take) 

SAYUMI TAKE, Nikkei staff writer

TOKYO -- Mazda Motor, headquartered in western Japan's Hiroshima prefecture, has established a new office presence in Tokyo to help it hobnob with the metropolis' startups and software engineers -- key resources for riding the waves of electrification and digitization sweeping the auto industry.

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