Mazda to consolidate China dealer networks in EV push

Japanese automaker to roll out more green models as combustion cars struggle

20230703 Mazda file photo

Mazda3 and Mazda CX-30 models are on display at the Japanese automaker's headquarters in Hiroshima prefecture.

Nikkei staff writers

TOKYO -- Mazda Motor is merging its Chinese sales arms into one, to concentrate its resources and cut costs as the Chinese electric-vehicle market becomes more competitive and the Japanese carmaker's sales struggle to keep up with Chinese and American rivals including Chinese EV giant BYD and Tesla of the U.S.

Sponsored Content

About Sponsored ContentThis content was commissioned by Nikkei's Global Business Bureau.