Nissan to launch revamped Roox minicar in Japan as BYD's debut looms

New model in competitive kei segment seen as 'crucial' for company's revival

20250822 Nissan Roox 2

Nissan unveiled the fourth-generation Roox in Tokyo on Aug. 22. The minicar will go on sale in Japan in autumn. (Photo by Yuichi Shiga)

YUICHI SHIGA

TOKYO -- Nissan Motor will launch the latest version of the Roox, its kei minicar, in its home market this autumn, the Yokohama-based automaker said on Friday.

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