Toyota accelerates 'kaizen' drive under coronavirus pressure

Automaker revs up for post-pandemic recovery

20200805N Toyota 2

Toyota Motor is accelerating its cost-cutting drive. (Photo courtesy of Toyota)

MASAHISA YUZAWA, Nikkei staff writer

NAGOYA -- Toyota Motor is using the coronavirus outbreak as a chance to reevaluate and trim excess fat under its signature kaizen efficiency drive, laying the ground for a strong recovery once sales start to rebound from the pandemic-induced slump.

Sponsored Content

About Sponsored ContentThis content was commissioned by Nikkei's Global Business Bureau.