Toyota, Honda and Japan peers on pace to invest under 4% of sales in R&D

7 Japanese automakers fall behind competitors on future tech spending

20251002N Toyota

Toyota Motor is slightly bumping up research and development spending in fiscal 2025 even with profits expected to fall. © Reuters

KAZUKI KAWAHARA

TOKYO -- Major Japanese automakers are set to spend less than 4% of sales on research and development this fiscal year, a smaller share than their overseas counterparts, investing selectively in technology with good growth prospects amid a tough environment.

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