TOKYO/GUANGZHOU -- Chinese startups are taking the global fast-fashion market by storm, offering a near-endless supply of styles at almost impossible price points as they challenge more established rivals like Zara.
Business trends
China's fast-fashion newcomers target Zara in global push
Shein and Zaful's ultracheap styles drive sales in US, Europe and Middle East
Shein's website and mobile app list thousands of ultracheap clothing items, with thousands more added each day. (Photo by Tomoko Wakabayashi)
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