TOKYO -- It seems like yesterday when Chinese tourists were flocking to Tokyo and beyond to grab Japanese products ranging from electronics to cosmetics. But loyalty to these brands may now be eroding, an analysis of microblog posts shows.
Local and South Korean names win fans through 'strategic' social media marketing
Pedestrians in face masks walk past a Uniqlo casualwear store at a shopping complex in Beijing. © Reuters
TOKYO -- It seems like yesterday when Chinese tourists were flocking to Tokyo and beyond to grab Japanese products ranging from electronics to cosmetics. But loyalty to these brands may now be eroding, an analysis of microblog posts shows.