GUANGZHOU -- Li Ziqi knows how to make a show of something as mundane as cooking. In online videos that feature an idyllic countryside, she delicately picks red peppers and listlessly dices them with a Chinese kitchen knife.
Business trends
When China's top influencers speak, consumers listen
Powerful 'Wang Hong' have huge impact on product sales and market trends
Some 20,000 Chinese influencers with over 1 million followers wield huge clout in the country's e-commerce scene.
Read Next
Latest on Business trends
