SHANGHAI -- Malaysian budget carrier AirAsia says it will keep trying to crack the Vietnamese market even as analysts warn it has "missed the boat" after its latest failed attempt to set up a joint venture in the country.
Companies
AirAsia fails again in Vietnam partnership bid
CEO Tony Fernandes says he will try again despite a third setback in 12 years
AirAsia Group CEO Tony Fernandes remains optimistic about cracking the Vietnamese market, but analysts say he may have to rethink his approach. (Photo by Tsuyoshi Tamehiro)
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