HONG KONG -- Chinese search engine giant Baidu faces a public relations headache after the head of its own PR department struck a nerve with a series of videos on social media.
Companies
Baidu PR chief's videos spark backlash over harsh workplace culture
Clips posted on TikTok's sister app prompt criticism about lack of 'empathy'
Baidu's PR chief, Qu Jing, is at the center of a furor in China after she posted video clips online saying, among other things, that she had no responsibility for her subordinates well-being. © (AFP / Jiji)
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