TOKYO -- Soft drink companies in Japan have put aside their long-held fear of losing market shares, moving to raise prices amid soaring expenses for labor and materials.
Rivals follow after beverage company ends 27-year price freeze

The price hikes apply to large bottles only, smaller bottles and cans are exempt. (Photo by Ryoma Kashiwagi)
TOKYO -- Soft drink companies in Japan have put aside their long-held fear of losing market shares, moving to raise prices amid soaring expenses for labor and materials.