Sanrio weighs spending up to $660m on M&A by March 2027

Candidates include overseas companies 'in the digital space'

20251016N Sanrio

Sanrio's Seiichiro Matsumoto shares some of the company's plans for M&A and investor relations goals. (Photo by Aline Sauvegrain Tanabe)

RISA ANDO

TOKYO -- Sanrio, owner of the Hello Kitty franchise, is considering investing around 100 billion yen ($663 million) in mergers and acquisitions through the fiscal year ending in March 2027.

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