TOKYO -- SoftBank Group-backed Appier, a Taiwan-founded artificial-intelligence startup that counts Carrefour and Estee Lauder as clients, has acquired Japanese peer Emotion Intelligence, or Emin, to expand its data-marketing business across Asia.
Appier acquires tech that nudges shoppers to buy online
Appier founder and CEO Chih-Han Yu, left, who has described SoftBank founder Masayoshi Son as a "visionary leader," with Emotion Intelligence CEO Asami Ota.
TOKYO -- SoftBank Group-backed Appier, a Taiwan-founded artificial-intelligence startup that counts Carrefour and Estee Lauder as clients, has acquired Japanese peer Emotion Intelligence, or Emin, to expand its data-marketing business across Asia.