Consumer

Beyblade series evolves into a sport enjoyed by people of all ages

Japanese toy maker Tomy expands tops' market superfast

20240824 beyblade

More than 500 people participated in an official Beyblade competition in Osaka in July. (Photo by Tomohide Yamaguchi)

SHOKO SAIKI, Nikkei staff writer
August 24, 2024 12:09 JST

TOKYO -- The Beyblade family of spinning battle tops keeps evolving even as Japanese toy maker Tomy marked their 25th anniversary this year.

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