India urban demand shows recovery signs on solid consumer earnings

Revenues up as much as 6% as policy changes begin to be felt

20250804 India consumer earnings

People shop at a supermarket in Amritsar, India, on May 9. Indians living in cities and towns drive roughly two-thirds of the country's consumer goods sales. © Reuters

SOUMYAJIT SAHA

MUMBAI -- Urban demand looks to be turning a corner after a prolonged period of weakness, with solid earnings from India's leading consumer goods companies indicating that policy tweaks and changing economic conditions are giving a boost to spending.

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