TOKYO -- Japanese beef bowl chain Yoshinoya is expanding its ramen restaurant business, opening new locations at home and in Europe and Southeast Asia, as it looks to develop the globally popular noodle dish into a pillar for future growth.
Food & Beverage
Beef bowl giant Yoshinoya turns to ramen for global expansion
Company aims to quadruple stores in markets like Europe, Southeast Asia
Yoshinoya-affiliated Bari-Uma makes its ramen soup in Japan and exports it to stores in places like Singapore, seen here. (Photo by Nikkei)
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