Food & BeverageChina's Moutai serves shareholders juice, not baijiu, as austerity bites
Liquor maker sees demand fall as Beijing calls on officials to rein in spending
Moutai baijiu is typically used by high-ranking officials for entertainment and gift-giving. (Photo by Kohei Fujimura)
DALIAN, China -- Major Chinese baijiu liquor maker Kweichow Moutai is making headlines by choosing not to serve its top-shelf Feitian at a shareholder event, a byproduct of government austerity measures aimed at cutting official spending on luxuries.