From sushi to udon, Japan food chains beef up overseas

Global interest in Japanese cuisine and acceptance of higher prices drive trend

20250628N Merugame Udon

A Marugame Udon outlet in Guam. Japanese parent Toridoll Holdings will open over 320 stores overseas in the three years through March 2028. (Toridoll Holdings)

KYOSUKE JINNO

TOKYO -- Japan's major restaurant chains are striking out abroad, as limited growth at home and an openness by foreign customers to accept price hikes present new opportunities.

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