TOKYO -- Ito En, the biggest Japanese maker of green tea beverages, known for its "Oi Ocha" brand, will make a foray into India in 2025 as part of a plan to increase its markets to 100 countries from 40 in 2023, including entry into the African market by 2028.
Food & Beverage
Japan's green tea leader Ito En to make foray into India in 2025
President Honjo also eyes procuring tea leaves in Southeast Asia, shipping regionally
Ito En President Daisuke Honjo told Nikkei that he is confident about speeding up the company's overseas business expansion. (Source photos by Nikkei)
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