Japan's premium Matsusaka beef set to take off abroad in 2023

Industry group to boost annual quota 13-fold and hold event in Dubai

20230112N Beef 1

Like Kobe beef, meat from Matsusaka cattle is famed for its marbling. (Photo courtesy of the city of Matsusaka)

TAKASHI KOYAMA, Nikkei staff writer

TSU, Japan -- Japanese exports of Matsusaka beef, considered one of the country's top wagyu varieties alongside the better-known Kobe, are poised to skyrocket this year, with an eye toward markets including the U.S., Southeast Asia and the Middle East.

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