Nestle to serve up faux meat to pork-starved China

Swiss food giant will shell out $100m for imitation-meat production in Tianjin

20200521N Nestle burger

Nestle hopes Chinese consumers will embrace imitation meat as the country's pork supply declines. © Reuters

SHIN WATANABE, Nikkei staff writer

DALIAN, China -- Nestle plans to start selling plant-based meat substitutes in China by the end of the year, betting its consumers will embrace fake meat as the coronavirus pandemic reduces pork imports from overseas.

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