The new Starbucks brew: Ginza store tailored to Japan's new taxes

First floor dedicated to cheaper takeout options

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An image of the Starbucks Reserve location in Tokyo's Ginza district shows a first floor dedicated to takeout and a wider seated area upstairs for eating and drinking in. (Image courtesy of Starbucks Japan)

NODOKA TOMOBE, Nikkei staff writer

TOKYO -- Starbucks on Monday showed off a reworked store in Tokyo's Ginza district, with a heavy emphasis on takeout.

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