HONG KONG -- Yum China, the country's biggest fast-food operator, reported record earnings for the second quarter but said it was forced to rely on discounts and other promotions to boost sales as consumption overall weakened.
Fast-food chain relies on discounts to woo 'very value cautious' customers

Yum China headquarters in Shanghai. CEO Joey Wat said the company is trying to loosen people's purse strings. © EPA/Jiji
HONG KONG -- Yum China, the country's biggest fast-food operator, reported record earnings for the second quarter but said it was forced to rely on discounts and other promotions to boost sales as consumption overall weakened.