LOS ANGELES -- There is a scene early in the children's animated film "GG Bond: Lollipop in Fantasy" where the villain, a panda, wipes off her makeup and says, "This is smoky eye! I'm a polar bear!"

Beijing wants the soft power that internationally popular films can generate, but studios are struggling to deliver. (Original images from "GG Bond: Lollipop in Fantasy" and Reuters)
Tighter censorship and dwindling cash hinder quest for global hits