TOKYO -- Japanese insurers are jumping into the country's pet insurance market, which has grown 50% to over 100 billion yen ($744.6 million) in three years, in the hope that pet policies will provide an opportunity to attract new customers.
Insurance
Japan insurers bet big on country's $745m pet policy market
Orix Life, Dai-ichi Life hope ties with pet owners lead to more contracts
Only 15% of Japan's pet owners insure their animals, and many pet insurers are operating in the red. © Reuters
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