Japan's ADK sees freedom from UK partner in Bain offer

Delisting would let agency spread wings, adapt to rapidly digitizing market

MASAHARU TSUTSUMI and TAKASHI OKU, Nikkei staff writers

TOKYO -- Japan's No. 3 advertising agency Asatsu-DK said Monday it aims to break free from its partnership with U.K. ad giant WPP Group via a tender offer from U.S. private equity firm Bain Capital, freeing itself to adapt to the industry's rapid digitization.

Sponsored Content

About Sponsored ContentThis content was commissioned by Nikkei's Global Business Bureau.