TOYKO -- The average price of rice on store shelves in Japan is approaching a record high despite an increase in imports, pushed up by more expensive domestic varieties as cheaper imported rice gets routed to dining establishments.
Preference for domestic rice stays strong, even as pricey new crop lifts average

Japan's consumers continue to prefer domestic rice in spite of more imports, keeping prices high as this year's harvest hits shelves. (Photo by Konosuke Urata)
TOYKO -- The average price of rice on store shelves in Japan is approaching a record high despite an increase in imports, pushed up by more expensive domestic varieties as cheaper imported rice gets routed to dining establishments.