MUMBAI (NewsRise) -- Apple's bid to win a bigger share of India's entertainment market with its latest video-streaming offering will hinge more on content than its cut-rate price..
Media & Entertainment
Apple needs content, not cut-rate price, to win India entertainment market
Apple TV launched at monthly rate of $1.4 in India to take on Netflix, Amazon Prime
Apple's entry into India's video-streaming market comes at a time when viewing habits are changing, especially among younger Indians. © Reuters
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