TOKYO -- Bite-size dramas lasting no more than three minutes an episode are finding fans among young Japanese consumers, drawing the attention of both startups and big companies seeking a slice of a global market seen nearing $80 billion by 2031.
Media & Entertainment
Minidrama wave lands in Japan, pulling in NTT Docomo
Time-conscious young viewers flock to serials made for smartphones
The sets that Fany:D's minidramas are filmed on are designed for vertical video. (Minto)
Read Next
_2048x1152.jpg?width=178&fit=cover&gravity=faces&dpr=2&quality=medium&source=nar-cms&format=auto&height=100)
.jpg?width=178&fit=cover&gravity=faces&dpr=2&quality=medium&source=nar-cms&format=auto&height=100)
.jpg?width=178&fit=cover&gravity=faces&dpr=2&quality=medium&source=nar-cms&format=auto&height=100)
Latest on Media & Entertainment
