HONG KONG -- Taobao, the flagship retail platform of China's Alibaba Group, will introduce free overseas shipping on apparel orders as it attempts to challenge cross-border e-commerce rivals Temu and Shein.
Retail
Alibaba's Taobao takes on Temu, Shein with free overseas shipping
Chinese platform aims to leverage strength in apparel as competition heats up
Chinese e-commerce platform Taobao is looking to reach more overseas Chinese shoppers with free shipping. © Reuters
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