Amazon forays into South Korea in partnership with SK Telecom

Business and capital tie-up with midtier 11Street offers foothold in new market

20201116N Amazon sign

The 11Street partnership marks Amazon's first step into South Korea's e-commerce market. © Reuters

KOTARO HOSOKAWA, Nikkei staff writer

SEOUL -- Amazon will jump into South Korea's e-commerce market through a partnership with an SK Telecom unit, giving consumers here access to a wide range of products sold by the U.S. retail titan.

Sponsored Content

About Sponsored ContentThis content was commissioned by Nikkei's Global Business Bureau.