Can Alibaba-backed Masan be Vietnam's 'everything' company?

Retail giant juggles boring but profitable businesses with AI and IPO ambitions

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Vietnam's Masan weighs a sundry mix of businesses: a smartphone app, a tungsten mine and an Amazon-style blend of e-commerce with stores it took over from Vingroup. (Photo by Lien Hoang) 

LIEN HOANG, Nikkei staff writer

HO CHI MINH CITY -- Do shoppers want their soy sauce, insurance, phone plan, drugs, education and mail all from one business?

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