DALIAN, China/GUANGZHOU -- Top Chinese convenience store chain Meiyijia targets a 70% increase in locations by 2027, but the retailer needs to combat lower daily revenue per store than its peers.
Retail
China's convenience store king Meiyijia eyes 50,000th shop by 2027
Retailer wants better ready-to-eat offerings as it combats low daily sales
Prices at Meiyijia tend to be cheaper than at rivals, propelling rapid growth of the chain. (Photo by Takashi Kawakami)
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