FamilyMart takes clothing label abroad for first time with Taiwan foray

Japanese convenience chain offering up to 40 products at 700 stores

20241113 family mart pb

FamilyMart's clothing label products include the Line Socks series, the cotton Outer T-shirt series for men and women and Imabari Towel handkerchiefs. (Photo by Daiki Hiraoka)

DAIKI HIRAOKA, Nikkei staff writer

TOKYO -- Japanese convenience store chain FamilyMart has begun selling clothing items from its private brand (PB) Convenience Wear in Taiwan as of Wednesday, marking the first time the products are being sold outside Japan.

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