NEW DELHI -- Swedish home-furnishing giant IKEA is expanding its India footprint through a blend of compact city stores, sprawling mixed-use developments and a robust online push. At the same time, it is integrating the South Asian nation more tightly into its global supply chain to better serve the Indian market and diversify its production sources.
Retail
IKEA bets big on India with varied store formats and supply chain expansion
The Swedish furniture brand is rolling out compact shops and mixed-use developments
An Ikea store in Bengaluru in June 2022. In a shift from the vast, warehouse-style outlets synonymous with the brand, the Swedish furniture retailer is now rolling out city-friendly outlets designed for high-density markets in India. © Reuters
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