JD.com's profit crashes 80% in race with Alibaba over rural China

Chinese e-tailer's one-day delivery in small cities led to huge costs

20191115N JD.com packages REUTERS

JD.com logistics staff sort out packages for the Singles Day shopping holiday. The Chinese e-tailer held a domestic market share of 25.7% in the third quarter. © Reuters

SHIN WATANABE, Nikkei staff writer

DALIAN, China -- JD.com's third-quarter net profit plummeted 79.6% on the year to 612.3 million yuan ($85.6 million), hurt by the costs of delivering products to rural customers as it sought to gain on domestic e-commerce leader Alibaba Group Holding.

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