Louis Vuitton, Tiffany leave Japan's regional stores to US brand Coach

Department stores look for new ways to bring luxury brands to shoppers

20250716N Louis Vuitton Mito

Louis Vuitton shuttered its location in the Keisei Department Store in Mito, Ibaraki prefecture at the end of last year. (Photo by Naho Kondo)

YURIKA YONEDA and MOE SAITO

TOKYO -- Major overseas luxury brands are pulling their outlets from department stores in areas outside Japan's major urban centers, leaving store managers struggling to keep their customers happy.

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