Seven-Eleven parent to triple female executives to 30% by 2025

Japan's top convenience store chain seeks to adapt to changing customer base

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Women make up 42% of customers at Seven-Eleven Japan, the country's biggest convenience store chain. (Photo by Keiichiro Sato)

KEIGO YOSHIDA, Nikkei staff writer

TOKYO -- Japan's Seven & i Holdings and five of its subsidiaries, including convenience store chain Seven-Eleven Japan, aim to raise the share of women in executive posts to 30% from the current 10% or so by fiscal 2025 as the group's female customer base grows.

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