FRANKFURT, Germany -- The European Consumer Organisation (BEUC) on Thursday filed a complaint against Shein to the European Commission, alleging that the ultrafast-fashion retailer uses "deceptive techniques" to manipulate consumers into overspending and fuels environmental problems.
Retail
Shein targeted in consumer group complaint to European Commission
Brussels-based BEUC accuses Chinese retailer of 'deceptive techniques,' manipulation
Shein is facing a complaint alleging consumer manipulation in Europe. © Reuters
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