TOKYO -- The name Workman may not evoke images of ladies' fashion, but in 10 years the Japanese vendor of job site gear has grown its profit sixfold in part by appealing to women.
Retail
Workman -- not Walkman -- makes quiet boom in Japanese apparel
Blue-collar clothing vendor wins female fans of outdoor wear and athleisure
Workman has tried to broaden its appeal beyond construction and factory workers. (Photo courtesy of the company)
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