StartupsHong Kong food tech startup challenges Japanese bento market
Former Sony chip designer tries to make changes in lunch via tech
Hong Kong startup Kamakura Foods’ founding CEO, Jason Chen (center), executive chef Manabu Oikawa (left) and head of engineering Stephen Chan are making a foray into the bento market in Japan. (Photo by Kenji Kawase)
KENJI KAWASE, Nikkei Asia chief business news correspondent
November 16, 2023 08:30 JST
HONG KONG -- Kamakura Foods, a Hong Kong startup founded by a Japan-educated former Sony chip engineer, is challenging the bento market in Japan, where the boxed lunches originated. The company plans its entrance not through providing the food itself, but by introducing a tech-based platform for serving bentos automatically.