TOKYO -- As the COVID-19 pandemic casts its shadow over everything from shopping to attending concerts and trade exhibitions, attempts to re-create these experiences in a virtual world have been gathering steam.
VR startup attracts big brands looking to pull through COVID fallout

Staff at Japanese virtual reality startup Hikky hold a meeting using avatars. (Photo courtesy of Hikky)
TOKYO -- As the COVID-19 pandemic casts its shadow over everything from shopping to attending concerts and trade exhibitions, attempts to re-create these experiences in a virtual world have been gathering steam.