Kyoto startup is eager for you to try its umami-rich cricket burger

BugMo spent a year learning how to pulverize insects so they'd taste like beef

20220921 bugmo cricket

BugMo plans to sell burger-soup combos for 1,000 yen ($6.96) in October. (Photo courtesy of BugMo)

UINA OTAKE, Nikkei staff writer

OSAKA -- Masahiro Sagara thought he had solved the problem with cricket protein -- pulverized bugs don't taste very good -- when he mixed his paste with texturized soy protein and came up with alternative burger patties that mimic the umami flavor of real hamburgers. But his problem-solving was only beginning.

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