TOKYO -- Arsenal, a top English Premier League football club, and NTT Data, a Japanese information technology company, have entered a multi-year partnership to enhance the club's digital transformation in its worldwide fan engagement.
Japanese company provides data analytics for personalized experiences

London's Arsenal F.C. says it is pursuing a bold vision for its digital transformation, and has "found excellent chemistry across both executive and operational levels" with Japan's NTT Data. (Source photo by Getty Images)
TOKYO -- Arsenal, a top English Premier League football club, and NTT Data, a Japanese information technology company, have entered a multi-year partnership to enhance the club's digital transformation in its worldwide fan engagement.