SHANGHAI -- Chinese leisure group Haichang Ocean Park Holdings has inked a merchandise license agreement to use characters from the "One Piece" Japanese comic book series in a bid to lure more guests.
Travel & Leisure
Chinese water parks hook 'One Piece' pirate character licensing deal
Hong Kong-listed operator Haichang taps local fan base for Japanese pop culture
The Japanese fantasy adventure series follows pirates exploring the seas in search of the ultimate treasure. © Eiichiro Oda/2022 "One Piece" production committee
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