From boomerangs to souvenir umbrellas: What Osaka Expo visitors are buying

International pavilions aim to tempt crowds with unique products

Expo Souvenir UK Top 2025-07

Umbrellas and tote bags are popular items at the Osaka Expo's U.K. Pavilion. (Photo by Hiromasa Matsuura)

KAZUHIRO ISHIGURO

OSAKA -- From Union Jack umbrellas to unique cuddly toys, the international pavilions at the 2025 Expo in Osaka offer visitors more than just cultural showcases -- they serve up curated souvenirs that aim to capture the heart of each country. Nikkei took a closer look at some of the event's colorful souvenir shops.

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