Japan's domestic travel campaign gets off to rocky start

Plane and train demand nose-dives for holiday weekend while hotels woo locals

20200722N Asakusa

Visitors wearing protective face masks walk along Nakamise Street at Asakusa district of Tokyo, which was excluded from the travel program. © Reuters

YUKI HANAI, Nikkei staff writer

TOKYO -- A controversial Japanese campaign to promote domestic travel kicked off Wednesday, but the demand outlook remains dim going into a four-day holiday weekend as Tokyo and now Osaka grapple with rising coronavirus cases.

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