Japan's folk dance capital offers $11,000 cultural tour

Tokushima leans on unique heritage to draw international luxury travelers

20191119N Awa odori

Tokushima's Awa traditional folk dance will be part of the high-end tour. (Photo by Takeshi Hasegawa)

TAKESHI HASEGAWA, Nikkei staff writer

TOKUSHIMA -- Japan's Tokushima Prefecture will host a 1.2 million yen ($11,000) multiday tour next year highlighting local traditions, seeking to attract affluent foreign travelers to an often-overlooked region.

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